New to the Entrepreneurial Game? These 5 Tips Can Help You Design Your Website Home Page.
New to the Entrepreneurial Game? These 5 Tips Can Help You Design Your Website Home Page. When you're looking for the shortest explanation of what any business does, the home page is where you go. Of course, pou probably already know this. But what you may not be familiar with is how to use your home page to convert visitors to leads (and maybe even rabid fans). Here are five critical home-page design tips you can use to boost conversions for your business. 1. Design from the reader's perspective. If you've been in the marketing/online business space for some time, you understand how critical it is to put your audience first in every step of your marketing development. Putting them first means that: Your copy isn't about your brand or product, but about their problem. Your home-page design is easy to navigate. Your grammar isn't hurting their eyes and minds. Your calls-to-action (CTAs) don't make them have to think too hard before they take specific actions. Put...